Our Blogs

Using Conjoint Analysis To Optimize Medical Device Design

July 15, 2023

Learn how conjoint analysis with IDR Medical can help you gain valuable insights, create a successful medical device pricing strategy, and optimize product design. Conjoint analysis is a method of research that assesses and quantifies the importance ...

Is your market research really delivering insights?

May 15, 2023

In the realm of market research, do you ever get frustrated (or even annoyed) by the excessive use of the word ‘insight’? The word seems to have been gaining ever more prominence, to the point that today, it is often bandied about as a direct synonym for ...

Surge of Telemedicine Platform Usage Due to Covid-19

June 09, 2022

Telemedicine usage is expected to remain high even after the Covid-19 pandemic. See the benefits and concerns of telemedicine in this blog.

The French Hospital Landscape

February 18, 2022

In this month’s blog, IDR Medical explore the French hospital landscape, structure of the French healthcare system and future plans for development. Read it here.

The German Hospital Landscape

January 19, 2022

Read this blog to learn more about the German hospital system and landscape, including how it is funded, structured, what its future looks like and more.

The UK Hospital Landscape

December 17, 2021

In this blog, our international healthcare consultancy experts explore the UK hospital landscape in detail, and how this should be considered in light of your upcoming market research projects.

The US Home Health Landscape

November 19, 2021

Home Health Agencies (HHAs) in the USA provide medical treatment for patients who do not require hospitalisation but do need additional support to live safely at home, e.g., with a chronic condition.

5 Ways That Covid-19 Has Impacted Healthcare

October 21, 2021

Covid-19 has put challenges and a spotlight on healthcare systems to a scale that we have not seen before. In this month’s blog, our experts at IDR Medical explore some of the ways in which Covid-19 has impacted healthcare, and how healthcare systems ...

Environmental Sustainability: Healthcare and Medical Devices

August 31, 2021

In this blog, we share our expertise on the impact of medical device production on the environment.

Conducting Medtech Market Research Projects post-COVID

July 27, 2021

The COVID-19 pandemic brought with it a degree of uncertainty to the continuity of successful qualitative research.