How To Develop A Go-To-Market Strategy For Medical Devices
May 28, 2024
The healthcare industry is highly regulated, hugely competitive, and constantly evolving, making it difficult to successfully introduce a new medical device to the market.
Patient Video Diaries in Healthcare Market Research
December 11, 2023
In the current healthcare landscape, where patient-centered healthcare is increasingly emphasized, the importance of qualitative healthcare market researchcannot be overstated.
How To Plan A Successful Focus Group
August 02, 2023
In the modern healthcare industry, the need for comprehensive market research has become essential for strategic decision-making and market success of medical products.
Conjoint Analysis in Healthcare: Examples & Challenges
August 02, 2023
A conjoint analysis example can be complex. As global leaders in medical market research, IDR Medical show the benefits and challenges they can present.
The French Hospital Landscape
February 18, 2022
In this month’s blog, IDR Medical explore the French hospital landscape, structure of the French healthcare system and future plans for development. Read it here.
The German Hospital Landscape
January 19, 2022
Read this blog to learn more about the German hospital system and landscape, including how it is funded, structured, what its future looks like and more.
The UK Hospital Landscape
December 17, 2021
In this blog, our international healthcare consultancy experts explore the UK hospital landscape in detail, and how this should be considered in light of your upcoming market research projects.
The US Home Health Landscape
November 19, 2021
Home Health Agencies (HHAs) in the USA provide medical treatment for patients who do not require hospitalisation but do need additional support to live safely at home, e.g., with a chronic condition.
5 Ways That Covid-19 Has Impacted Healthcare
October 21, 2021
Covid-19 has put challenges and a spotlight on healthcare systems to a scale that we have not seen before. In this month’s blog, our experts at IDR Medical explore some of the ways in which Covid-19 has impacted healthcare, and how healthcare systems ...
Environmental Sustainability: Healthcare and Medical Devices
August 31, 2021
In this blog, we share our expertise on the impact of medical device production on the environment.