Cara Downward
Cara Downward, author at IDR Medical.
How To Optimize Pricing Strategy For Your Medical Device
November 21, 2023
Read this blog to learn more about how to price your medical device, including viable approaches for pricing any project, the pros and cons of each approach, and more.
The French Hospital Landscape
February 18, 2022
In this month’s blog, IDR Medical explore the French hospital landscape, structure of the French healthcare system and future plans for development. Read it here.
Communications Testing
September 22, 2021
Read this blog to discover the ever-changing communications market, the different qualitative market research methods used in communications testing, how different target audiences require different marketing communications strategies, and more.